这杯咖啡,装着数实融合的中国答案This cup of coffee contains a Chinese answer that combines numbers and reality
2026年7月,上海再次汇聚全球目光。随着2026世界人工智能大会(WAIC)暨人工智能全球治理高级别会议的开幕,海内外专家、企业齐聚一堂,共探 AI 前沿创新、全球治理与产业落地路径。
今年是“十五五”规划全面实施“人工智能+”行动的开局之年。就在大会开幕前不久,国务院正式批复了《扩大消费“十五五”规划》,其中明确提出深入推进“人工智能+消费”,以新技术全面赋能消费场景、推动消费提质扩容升级。AI与实体经济的深度融合,或成为观察2026世界人工智能大会的新窗口。
在这场顶级科技盛会中,一张来自消费领域的“面孔”引发了广泛关注。瑞幸咖啡作为本届大会的“独家现制饮品合作伙伴”亮相,首次系统性地展示了覆盖“人、货、场”的全链路数智化实践,这既是一条“AI+实体消费”赛道可复制的科技样本,也是一份关于数智化落地的中国方案。

一杯咖啡里,装着什么?
“智能伙伴,共创未来。”历经八载迭代升级,世界人工智能大会已逐渐成为观测全球智能变革、展示中国AI发展实践、践行科技向善理念的最佳窗口。连续八年承办这场全球顶级AI盛会的上海也见证着中国AI改变未来。
面向“十五五”,上海已明确全面实施“人工智能+”行动,推进“模塑申城”工程,降低创新创业成本,进一步扩大人工智能应用,加快建设人工智能“上海高地”。
瑞幸咖啡亮相WAIC2026,是一座城市、一个产业与一个品牌的相互奔赴,背后也藏着一个更深层的命题:中国消费品牌如何在全球AI浪潮中寻找自己的坐标?
瑞幸的答案很清晰,要让AI成为每一杯咖啡背后的“新引擎”。从上游原产地到终端消费,瑞幸持续推进咖啡全产业链数智化建设,依托自研数智化体系,打通从产区源头、生产加工、仓储物流、门店运营到终端消费的整条数据链路,以AI技术实现全流程标准化品控与精细化运营。在WAIC现场,瑞幸通过“智萃全链舱”数智化展厅,展示AI赋能咖啡全产业链的硬核实力。
从第1杯到年售41亿杯,AI做了什么?
当数智化能力深入全产业链的每一个毛孔时,最终答案会落在消费者手中那一杯杯实实在在的咖啡里。41亿杯,是瑞幸2025年全年的销量。这个数字背后是一套全链路AI系统在运转,从研发、供应链到门店运营,数智化贯穿了每一个环节。

在产品创新环节以人为本。瑞幸咖啡结合用户反馈、市场分析、上市时机、口味趋势四维模型,精准锁定新品方向,将备受青睐的那一杯推向市场。2021年,瑞幸首创的生椰拿铁开创了一个全新的风味品类,这种更本土化的“咖啡”,一经上市就大受欢迎,成为新品断货王。截至2026年5月17日,瑞幸生椰拿铁累计销量突破21亿杯。
在前端,AI Lucky智能体已全面接入千问、微信、支付宝等超级应用生态。点一杯咖啡,正在变成一个无处不在、张口即得的事情。
从一颗咖啡豆到一杯咖啡,AI技术正在重塑全产业链的运行逻辑,瑞幸咖啡正是这一进程中的深度参与者与持续推动者。
从中国云南、巴西、埃塞俄比亚的产区开始,原料品质就被数智化系统前置锁定。青岛超级工厂用“前港后厂”的布局,让生豆到港后以最短路径进入仓储和烘焙,与屏南、江苏、厦门(在建)三个基地预计构成年产能超15.5万吨的烘焙网络。算法驱动仓网规划和门店智能订货,确保饮品供应充足、订货响应迅速。品质的确定性,是规模化复制的真正基石。
瑞幸咖啡将AI技术深度贯穿于门店选址、营建及经营履约等全生命周期。2025年,超过七成的新店位置都由AI推荐。智慧门店体系稳稳护航,为用户提供了优质消费体验。从智能选址到数字化营建,再到全流程智能订货与质量管控,瑞幸咖啡以全生命周期智慧门店体系,确保消费者在全国任一门店都能喝到品质如一的好咖啡,让每一次下单都安心、每一杯出品都稳定。
一杯咖啡的生态升维
在WAIC 2026现场,瑞幸展台的“智萃生态圈”格外亮眼。这是瑞幸携手阿里云、百度智能云、飞书、华为云、火山引擎、腾讯云、天数智芯、亚马逊云科技(AWS)等各领域的科技企业及产业链上下游合作伙伴,首次公开展示其共同打造的共享生态。
该生态圈旨在推动人工智能技术在生产制造、供应链管理及消费体验等关键环节的深度融入,系统性输出先进的AI应用模式与实践经验,引领消费行业整体升级转型。这一开放共享的智萃生态圈,正以生态升维之势,将分散的技术能力聚合为系统性的协同网络,推动消费行业迈向全链路价值重塑,成为驱动数智化发展格局深度重构的强劲引擎,也为行业打开全新的增长维度。
从WAIC2026的舞台看向产业深处,AI在消费领域不是未来的想象,而是正在发生的现实。当选址、烘焙、配送、出品、点单等全部跑在数据与算法之上时,一杯咖啡里,装的是中国实体消费智能化转型的真实刻度。
李思聪
In July 2026, Shanghai once again attracts global attention. With the opening of the 2026 World Artificial Intelligence Conference (WAIC) and the High Level Conference on Global Governance of Artificial Intelligence, experts and enterprises from home and abroad have gathered to explore cutting-edge AI innovation, global governance, and industrial implementation paths.
This year marks the beginning of the comprehensive implementation of the "Artificial Intelligence+" initiative in the 15th Five Year Plan. Just before the opening of the conference, the State Council officially approved the "15th Five Year Plan for Expanding Consumption", which clearly proposes to deepen the promotion of "artificial intelligence+consumption", fully empower consumption scenarios with new technologies, and promote the upgrading of consumption quality, expansion, and upgrading. The deep integration of AI and the real economy may become a new window for observing the 2026 World Artificial Intelligence Conference.
At this top-level technology event, a "face" from the consumer sector has attracted widespread attention. Luckin Coffee, as the "exclusive freshly made beverage partner" of this conference, made its debut by systematically showcasing the full chain digital intelligence practice covering "people, goods, and venues". This is not only a replicable technological sample of the "AI+physical consumption" track, but also a Chinese solution for the landing of digital intelligence.
What's in a cup of coffee?
Through eight years of iteration and upgrading, the World Artificial Intelligence Conference has gradually become the best window to observe global intelligent changes, showcase China's AI development practices, and practice the concept of technology for good. Shanghai, which has hosted this world-class AI event for eight consecutive years, is also witnessing China's AI changing the future.
Facing the "15th Five Year Plan", Shanghai has clearly implemented the "Artificial Intelligence+" action comprehensively, promoted the "Model Shanghai" project, reduced the cost of innovation and entrepreneurship, further expanded the application of artificial intelligence, and accelerated the construction of the "Shanghai highland" of artificial intelligence.
Luckin Coffee's debut at WAIC2026 is a mutual pursuit of a city, an industry, and a brand, with a deeper proposition hidden behind it: how can Chinese consumer brands find their own coordinates in the global AI wave?
Luckin Coffee's answer is very clear, to make AI the "new engine" behind every cup of coffee. From upstream origin to end consumption, Luckin Coffee continues to promote the digitalization of the entire coffee industry chain. Relying on its self-developed digitalization system, it connects the entire data link from the origin of the production area, production and processing, warehousing and logistics, store operation to end consumption, and uses AI technology to achieve standardized quality control and refined operation throughout the entire process. At the WAIC site, Luckin Coffee showcased the hardcore strength of AI empowering the entire coffee industry chain through the "Smart Extraction Full Chain Cabin" digital exhibition hall.
What has AI done from the first cup to selling 4.1 billion cups annually?
When digital capabilities penetrate every pore of the entire industry chain, the ultimate answer will fall into the tangible cups of coffee in the hands of consumers. 4.1 billion cups is Luckin's annual sales for 2025. Behind this number is a full chain AI system in operation, from research and development, supply chain to store operation, with digitization running through every link.
Putting people first in product innovation. Luckin Coffee combines user feedback, market analysis, launch timing, and taste trends into a four-dimensional model to accurately target new product directions and bring the highly favored cup to the market. In 2021, Luckin Coffee's first coconut latte created a new flavor category. This more localized "coffee" became popular as soon as it was launched and became a new product out of stock king. As of May 17, 2026, the cumulative sales of Luckin Coffee Coconut Latte have exceeded 2.1 billion cups.
At the front end, AI Lucky agent has fully accessed the super application ecology of Qianwen, WeChat, Alipay, etc. Ordering a cup of coffee is becoming a ubiquitous and readily available activity.
From a coffee bean to a cup of coffee, AI technology is reshaping the operational logic of the entire industry chain, and Luckin Coffee is a deep participant and continuous promoter in this process.
Starting from the production areas of Yunnan, Brazil, and Ethiopia in China, the quality of raw materials is pre locked by the digital intelligence system. The Qingdao Super Factory adopts a layout of "front port and back factory", allowing raw beans to enter storage and baking through the shortest path after arriving at the port. Together with three bases in Pingnan, Jiangsu, and Xiamen (under construction), it is expected to form a baking network with an annual production capacity of over 155000 tons. Algorithm driven warehouse network planning and intelligent ordering of stores ensure sufficient supply of beverages and rapid response to orders. The certainty of quality is the true cornerstone of large-scale replication.
Luckin Coffee will deeply integrate AI technology throughout the entire lifecycle of store location selection, construction, and operational fulfillment. By 2025, over 70% of new store locations will be recommended by AI. The smart store system provides stable protection and offers users a high-quality consumption experience. From intelligent location selection to digital construction, and then to full process intelligent ordering and quality control, Luckin Coffee uses a full lifecycle intelligent store system to ensure that consumers can enjoy high-quality coffee at any store in the country, making every order secure and every cup stable.
Ecological Enhancement of a Cup of Coffee
At the WAIC 2026 site, the "Intelligent Extraction Ecological Circle" at the Luckin booth was particularly eye-catching. This is the first time for Ruixing to publicly demonstrate the sharing ecology it has jointly created with technology enterprises and upstream and downstream partners of the industry chain in various fields such as Alibaba Cloud, Baidu AI Cloud, Feishu, Huawei Cloud, Volcano Engine, Tencent Cloud, Tiantian Smart Core, Amazon Cloud Technology (AWS), etc.
This ecosystem aims to promote the deep integration of artificial intelligence technology in key areas such as production manufacturing, supply chain management, and consumer experience, systematically output advanced AI application models and practical experience, and lead the overall upgrading and transformation of the consumer industry. This open and shared intelligent ecosystem is leveraging the momentum of ecological upgrading to aggregate dispersed technological capabilities into a systematic collaborative network, driving the consumer industry towards full chain value reshaping, becoming a powerful engine driving the deep restructuring of the digital development pattern, and opening up new growth dimensions for the industry.
From the stage of WAIC2026 to the depths of the industry, AI in the consumer field is not an imagination of the future, but a reality that is happening. When all aspects of location selection, baking, delivery, production, and ordering are based on data and algorithms, a cup of coffee contains the true scale of China's physical consumption intelligent transformation.
Li Sicong