一杯大蒜咖啡有多“香”？How fragrant is a cup of garlic coffee?

杯子倾斜，奶壶轻点，手腕推拉之间，一朵郁金香在杯面徐徐绽开。紧接着，撒上一层焦香蒜末，醇香扑鼻而来。在四川成都温江区万春镇高山村的榜样青年CSA(社区支持农业)社区里，一杯大蒜咖啡新鲜出炉，引得游客纷纷拍照。

大蒜咖啡，听起来是“黑暗料理”，去年却卖出9万多杯，带来营收逾170万元。90后乡村首席运营师戴超，用一杯咖啡带热了村里的大蒜产业：红七星大蒜的收购价从每斤3元涨到8元，蒜农的腰包鼓了起来。

戴超是甘肃人，2022年来到高山村，一下车放眼望去，2800亩蒜薹地绿油油的。当时，老村委会办公场所闲置多年，村里想用来开发民宿，发展乡村旅游。戴超却另有想法：“周边酒店入住率不高，传统路子走不通，要想盘活，不如打造成一个乡村创业孵化器。”

说干就干。旧房改造后，二层小楼错落，树木竹林环绕，老村委会变成一个民宿、餐厅、咖啡厅和办公区域共享的空间；高山村合作社与戴超团队合资成立公司，共同打造榜样青年CSA社区。

“我们的合作模式是村集体以闲置资产经营权入股，每年保底分红15万元。”高山村党委书记颜泽菊说。

高山村特产红七星大蒜，品质好但附加值低。戴超团队联合四川农业大学研发脱硫萃取工艺，去除了大蒜中的硫化物，同时保留了大蒜素，用此工艺制作的大蒜咖啡，喝后不留口气。技术瓶颈打通后，产品迅速破圈，产业链被激活，千亩蒜田成了农业体验场，红七星大蒜身价倍增。2025年，高山村集体收入达830万元，其中经营性收入200多万元，村民人均年收入为4.38万元。

2024年，成都榜样青年CSA社区发起计划，招募青年创业者，依托社区资源进行培育孵化，吸引更多年轻人投身乡村事业。“以前年轻人都向外走，现在是往回奔。”颜泽菊说。在项目带动下，周边不少村民陆续开始改造农房，做起生意。

“创业者只有彻底融入乡村，才能调动起大家的积极性。”温江区城乡融合发展促进中心副主任何洁说。

成都市农业农村局相关负责人介绍，成都通过实施宜居宜业和美乡村建设三年行动，已建成150个先行村、150个重点村，农村集体经济总收入突破43亿元。

《 人民日报 》( 2026年07月15日 11 版)本报记者 游仪

The cup tilted, the milk jug gently tapped, and between the push and pull of the wrist, a tulip slowly bloomed on the surface of the cup. Next, sprinkle a layer of roasted garlic powder, and the rich aroma wafts in. In the CSA (Community Supported Agriculture) community of Gaoshan Village, Wanchun Town, Wenjiang District, Chengdu, Sichuan Province, a freshly baked garlic coffee has attracted tourists to take photos.

Garlic coffee, which sounds like a 'dark cuisine', sold over 90000 cups last year, bringing in revenue of over 1.7 million yuan. Dai Chao, the chief rural operator born in the 1990s, heated up the garlic industry in the village with a cup of coffee: the purchase price of Red Seven Star garlic increased from 3 yuan per kilogram to 8 yuan, and garlic farmers' wallets swelled.

Dai Chao is from Gansu. He came to Gaoshan Village in 2022 and as soon as he got off the car, he looked around and saw 2800 acres of green garlic sprouts. At that time, the office space of the old village committee had been idle for many years, and the village wanted to use it to develop homestays and rural tourism. Dai Chao has another idea: "The occupancy rate of surrounding hotels is not high, and traditional methods are not feasible. To revitalize it, it is better to create a rural entrepreneurship incubator

Just do what you say. After the renovation of the old house, the two-story small building is scattered and surrounded by trees and bamboo forests. The old village committee has become a shared space for homestays, restaurants, cafes, and office areas; Gaoshan Village Cooperative and Dai Chao's team jointly established a company to create a model youth CSA community.

Our cooperation model is for the village collective to invest in idle asset management rights and receive a guaranteed dividend of 150000 yuan per year, "said Yan Zeju, Secretary of the Party Committee of Gaoshan Village.

Red Seven Star Garlic, a specialty of Gaoshan Village, has good quality but low added value. The Dai Chao team collaborated with Sichuan Agricultural University to develop a desulfurization extraction process that removes sulfides from garlic while retaining allicin. Garlic coffee made using this process leaves no breath after drinking. After the technological bottleneck was overcome, the product quickly broke through, the industrial chain was activated, and the thousand acre garlic field became an agricultural experience field, doubling the value of Red Seven Star garlic. By 2025, the collective income of Gaoshan Village will reach 8.3 million yuan, including more than 2 million yuan in operating income, and the per capita annual income of villagers will be 43800 yuan.

In 2024, the Chengdu Model Youth CSA Community launched a plan to recruit young entrepreneurs, cultivate and incubate them based on community resources, and attract more young people to join rural businesses. Previously, young people used to walk outward, but now they are running back, "Yan Zeju said. Driven by the project, many villagers in the surrounding area have started to renovate their farmhouses and start businesses.

Entrepreneurs can only mobilize everyone's enthusiasm by fully integrating into the countryside, "said He Jie, Deputy Director of the Wenjiang District Urban Rural Integration Development Promotion Center.

The relevant person in charge of Chengdu Agriculture and Rural Bureau introduced that Chengdu has built 150 pilot villages and 150 key villages through the implementation of the three-year action plan for livable, business friendly, and beautiful countryside construction, and the total income of rural collective economy has exceeded 4.3 billion yuan.

People's Daily (July 15, 2026, 11th edition) Reporter You Yi